Bayer case study
Case Study
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Responsibly

Bringing ESG Transparency to 15,000 Suppliers and 81% of Spend

How Bayer consolidated fragmented ESG tools into a single AI-powered platform covering 15,000 suppliers

Industry
Pharmaceuticals, Healthcare & Agriculture
HQ
Germany
Employees
90,000+
0
Suppliers analysed
0%+
Of spend covered
0%
With adverse media incidents
0%
With climate targets

Responsibly gave us visibility into thousands of suppliers we previously knew almost nothing about. We finally have insights across the long tail of suppliers, and we were able to eliminate several fragmented systems providing an easy business case.

Felix Zink
Felix ZinkHead of Procurement Supply Chain Due Diligence

The challenge

Bayer faced critical gaps in ESG visibility across its vast supplier network, with fragmented tools and limited data coverage.

  • ESG data on just over 1,400 suppliers out of a total base of 90,000, leaving the majority of the supply chain a sustainability black box.
  • Existing solutions like EcoVadis and CDP worked for strategic suppliers but could not scale to tens of thousands.
  • Procurement teams struggled to get sufficient supplier participation in external questionnaires.
  • No way to screen suppliers directly within sourcing scenarios, limiting ESG considerations in purchasing decisions.
  • Incomplete master data made it difficult to connect suppliers with reliable insights.
  • High manual effort was required to extract supplier climate maturity and decarbonization data, limiting the ability to act on insights at scale.
  • Media monitoring handled in a separate platform, creating fragmented risk insights.
  • ESG analysis relied heavily on third-party ratings, creating a narrow and incomplete view of supplier sustainability.

The Objective

  • Consolidate and prioritise 15,000 suppliers out of 90,000 active suppliers, covering 85–90% of procurement spend, including the ESG screening of prospective suppliers.
  • Ensure every supplier with more than €100k annual spend is covered by ESG monitoring.
  • Generate a rating for every supplier translated into an internal traffic light system.
  • Integrate ESG insights directly into Bayer's supplier management and purchasing platform.
  • Increase procurement spend with carbon-mature suppliers to support decarbonization targets.
  • Increase spend with diverse suppliers, supported by better data on minority ownership.
  • Expand ESG insights beyond traditional ratings to cover business ethics, environment, social impact, and decarbonization.

How Responsibly Helped

  • Comprehensive Screening

    Screened and analysed 15,000 suppliers across a broad set of ESG, governance, and risk topics.

  • Diverse Supplier Insights

    Provided data on minority ownership, enabling Bayer to better identify and increase spend with diverse suppliers.

  • Carbon Maturity Analysis

    Delivered supplier carbon maturity insights, helping procurement teams prioritise suppliers aligned with climate goals.

  • Traffic Light Integration

    Generated overall ESG scores translated into Bayer's internal traffic light system, making insights easy to use within procurement workflows.

  • Platform Integration

    Integrated data directly into Bayer's supplier management platform, embedding ESG insights into everyday purchasing decisions.

  • User Access & Onboarding

    Enabled Bayer procurement users with seamless SSO access to the platform, streamlining onboarding and ensuring broad adoption across teams.

  • Incident Monitoring

    Delivered incident monitoring and alerts, flagging adverse news, sanctions, or penalties directly within Bayer's internal systems.

The Outcome

15,000

Suppliers covered

End-to-end ESG transparency with coverage continuously expanding across the supplier base.

80%+

Of spend covered

Cost savings achieved through system consolidation plus significant adverse media coverage.

14%

With climate targets

10% of suppliers report emissions data and 14% have climate targets in place, enabling informed decarbonization decisions.

19%

With adverse media

19% of suppliers identified with adverse media incidents, 4% linked to sanctions or regulatory penalties.

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